Privacy Policy

1. Controller

The controller for processing described in this policy is THEKROY, SAS, SIREN 939 731 972, registered office at LE PORT, 50 boulevard Stalingrad, 06300 Nice, France, operating under the commercial name TrendVision.

2. Scope

This policy applies to the insights.fashion website, user accounts, subscriptions, contact forms, EarlyBird pre-order flows routed to THEKROY, and communications operated by THEKROY.

For purchases routed to Kloto_RU, the relevant Kloto_RU privacy notice applies to the Russian checkout, payment, fiscal and legal records.

3. Data collected

Depending on how the user interacts with the website, THEKROY may process:

• identity data: name, company, role;
• contact data: email, phone;
• account data: login, account preferences;
• billing data for TheKroy route: billing name, address, VAT ID, invoice details;
• transaction metadata: order ID, payment status, invoice status;
• usage data: pages viewed, report access logs, technical logs;
• communication data: messages, support requests, consent preferences.

THEKROY does not intentionally store full payment card numbers. Card payments are processed by payment service providers.

4. Purposes and legal bases

Data is processed for:

• account creation and authentication — contract / legitimate interest;
• provision of digital reports and access — contract;
• EarlyBird pre-order processing — contract;
• invoicing and accounting — legal obligation;
• customer support — contract / legitimate interest;
• security, fraud prevention, sanctions and compliance screening — legal obligation / legitimate interest;
• newsletters and commercial updates — consent or legitimate interest where permitted;
• audience measurement and product analytics — consent or legitimate interest depending on the tracker used and applicable exemption.

5. Recipients

Data may be shared with hosting providers, email service providers, payment processors, analytics providers, accounting tools, legal/accounting advisors and technical contractors, only where necessary.

6. International transfers

Where data is transferred outside the European Economic Area, THEKROY uses appropriate safeguards where required, such as adequacy decisions, standard contractual clauses or other valid transfer mechanisms.

7. Retention

Data is retained only as long as necessary for the purposes described above, including legal, tax, accounting and security obligations.

8. User rights

Users may request access, rectification, deletion, restriction, portability or objection, where applicable. Users may also withdraw consent where processing is based on consent.

Requests may be sent to: artem@trendvision.ai

Users may lodge a complaint with the CNIL or their local supervisory authority.

9. Cookies and analytics

The website may use strictly necessary cookies and analytics tools. Where required, non-essential cookies or trackers are used only after consent.

10. Security

THEKROY implements reasonable technical and organizational measures to protect personal data against unauthorized access, loss, misuse or alteration.

11. Changes

This policy may be updated. The latest version is published on the website.